Picking accounting software as a Geelong sole trader comes down to one core question: how complex is your business? If you're GST-registered, have employees, or run a trade or allied health practice, the answer almost always points toward Xero. If you're a very small freelancer below the GST threshold with a handful of transactions per month, a simpler tool might do. This guide covers the four platforms most Geelong sole traders consider, with specific notes on how each performs for tradies, allied health practitioners, and professional service businesses in the region.
Platform Comparison: Features Geelong Sole Traders Actually Need
| Feature | Xero Standard | MYOB Standard | Wave (Free) | Rounded |
|---|---|---|---|---|
| GST tracking | Yes | Yes | Yes | Yes |
| Direct ATO BAS lodgement | Yes | Yes | No | No |
| Bank feed reconciliation | Yes (automatic) | Yes (automatic) | Yes (manual import) | Yes (automatic) |
| Invoicing | Unlimited | Unlimited | Unlimited | Unlimited |
| Payroll (STP) | Yes | Yes | Paid add-on (AU) | No |
| Inventory tracking | Yes | Yes | No | No |
| Job management integrations | ServiceM8, Tradify, simPRO, Deputy | ServiceM8, Tradify | Limited | Time tracking only |
| Receipt capture (mobile) | Yes (Hubdoc free add-on) | Yes (MYOB Capture) | Yes | Yes |
| Geelong bookkeeper/accountant compatibility | Universal | Very common | Rare | Rare |
| Monthly price (Jul 2026) | $65/month | $54/month | Free | $22/month |
Xero: The Standard for Geelong Sole Traders
Xero is the dominant accounting platform for small businesses in Geelong and across regional Victoria. Its main advantage for sole traders is not the software itself — it's the ecosystem. Almost every bookkeeper and accountant in Geelong works primarily in Xero, which means you can hand your file to a professional at any point without a platform migration. That ecosystem benefit compounds over time.
For GST-registered sole traders, Xero's direct ATO connection is practically essential. You prepare your BAS from reconciled Xero data and lodge it directly without logging into the ATO Business Portal. If you engage True Tally as your BAS Agent, we access your Xero file and lodge on your behalf with the extended BAS Agent due dates.
Geelong tradies get the most from Xero when it's paired with a job management app. ServiceM8 (for electrical, plumbing, HVAC, and other trade services) and Tradify (for builders, painters, and tilers) both push invoices directly to Xero, automating the most time-consuming part of the bookkeeping workflow. The quotes go out through the trade app, the invoice flows into Xero, and the bank reconciliation picks it up automatically.
Xero's one genuine weakness for sole traders is that Xero Starter ($32/month), which sounds budget-friendly, limits you to five invoices and 20 bank reconciliations per month. Almost any active sole trader will hit those limits within the first month. Budget for Xero Standard at $65/month as your realistic entry point.
MYOB: A Solid Alternative, Especially for Established Businesses
MYOB has a large installed base in Geelong, particularly among businesses that have been running for more than a decade and were set up on MYOB AccountRight before Xero became dominant. If you're already in MYOB and your accountant works in it, there is no compelling reason to move solely for the sake of it.
MYOB's AccountRight platform can run locally (desktop) or in the cloud, which is useful for businesses in areas of the Surf Coast or outer Geelong suburbs with inconsistent internet. Xero is fully cloud-based and requires a stable connection for bank feed reconciliation.
MYOB Lite at $27/month covers GST, invoicing, and BAS — but caps you at two users and has limited reporting. MYOB Standard at $54/month is more comparable to Xero Standard and is what most sole traders with any complexity would need. Like Xero, MYOB supports direct ATO BAS lodgement from within the platform.
Where MYOB falls short of Xero for Geelong sole traders is the app ecosystem. ServiceM8 integrates with Xero natively and only has a basic MYOB connection. Simpler job apps like Tradify support both, but the deeper two-way sync features are generally better in the Xero integration.
Pricing by Platform and Plan for Geelong Sole Traders
| Platform | Plan | Monthly Price (Jul 2026) | Suitable For |
|---|---|---|---|
| Xero | Starter | $32 | Very small businesses, under 5 invoices/month |
| Xero | Standard | $65 | Most Geelong sole traders |
| Xero | Premium 10 | $85 | Sole traders with employees (up to 10) |
| MYOB | Lite | $27 | Very simple businesses, no payroll |
| MYOB | Standard | $54 | GST-registered sole traders needing BAS lodgement |
| MYOB | AccountRight Plus | $79 | Established businesses needing full inventory |
| Wave | Free | $0 | Pre-GST sole traders with low transaction volume |
| Wave | Pro | $20 USD (~$31 AUD) | Receipt scanning, priority support |
| Rounded | Pro | $22 | Australian freelancers and sole traders |
Wave: Worth It Only for Very Simple Geelong Sole Traders
Wave is an appealing option because it's free. For Geelong sole traders below the GST threshold ($75,000 annual turnover) with straightforward income and expenses, Wave does what you need: it tracks income and expenses, generates invoices, and connects to Australian bank feeds for reconciliation.
The problems start when your business grows. Wave does not offer direct ATO BAS lodgement — you have to prepare the GST figures in Wave, then manually log in to the ATO Business Portal to lodge. That's extra steps every quarter and an additional point of error. Wave also lacks the app integrations that Geelong tradies rely on, and very few Geelong bookkeepers or accountants work primarily in Wave, which limits your options if you want professional support.
Wave added Australian payroll as a paid add-on but it has limited STP Phase 2 capability compared to Xero and MYOB. If you have employees, Wave is not recommended.
Rounded: Built for Australian Freelancers and Service Sole Traders
Rounded is an Australian-built platform designed specifically for freelancers and sole traders. It handles the fundamentals well: quoting, invoicing, expense tracking, mileage logging, time tracking, and GST. It's notably cleaner and simpler than Xero or MYOB, which can feel overwhelming to a sole trader who just wants to send invoices and see what they owe at BAS time.
Like Wave, Rounded does not offer direct ATO BAS lodgement. You calculate your BAS in Rounded and lodge manually through the ATO portal. For some sole traders that's acceptable — the GST report is clear and accurate, and the manual lodge takes a few minutes each quarter.
Where Rounded shines is for Geelong-based freelancers: graphic designers, copywriters, consultants, photographers, and other service businesses with straightforward financials and no employees. At $22/month it significantly undercuts Xero Standard, and the mileage and time-tracking features are better than Xero's out of the box.
The limitation: most Geelong accountants and bookkeepers don't work in Rounded. If you want your bookkeeper to access your file, they'll need to work from exports rather than directly inside the platform.
Recommended Platform by Industry for Geelong Sole Traders
| Industry | Recommended Platform | Why |
|---|---|---|
| Tradies (electrical, plumbing, building, tiling) | Xero Standard + ServiceM8 or Tradify | Best job management app integration; BAS lodgement; works with all Geelong bookkeepers |
| Allied health (OT, physio, speech therapy, dietitian) | Xero Standard | NDIS claiming reconciliation; Medicare reconciliation; bulk-billing management; BAS lodgement |
| Dental and medical practices | Xero Standard + Cliniko or Genie | Practice management integration; payroll for associates; BAS lodgement |
| Freelancers and consultants | Rounded or Xero Starter | Rounded for simplicity; Xero if you want professional bookkeeper access |
| Retail and ecommerce | Xero Standard + Shopify or WooCommerce | Inventory tracking; online store integration; BAS lodgement |
| Established businesses already on MYOB | MYOB Standard | No compelling reason to migrate if setup is clean and accountant uses MYOB |
| Pre-GST service business | Wave (free) or Rounded | Low cost; adequate for simple income/expense tracking before GST threshold |
| Aged care and disability support | Xero Standard | NDIS provider claiming; payroll for support workers; roster integrations |
What Geelong Sole Traders Often Get Wrong About Accounting Software
The most common mistake is choosing a platform based on price alone and then struggling when the business grows. A Geelong plumber who sets up Wave because it's free will eventually need to migrate to Xero when they register for GST, take on a subcontractor, or their accountant refuses to work with Wave exports. Migrations mid-year are painful and expensive, particularly for BAS history continuity.
The second most common mistake is buying accounting software and then not reconciling it. Software is not set-and-forget. Bank feeds import automatically, but they don't categorise transactions or match them to invoices without your input. A Geelong sole trader who logs into Xero for the first time in six months to prepare their BAS faces a reconciliation backlog that is far more time-consuming than spending 20 minutes a week keeping the file current.
The third mistake is underestimating what BAS lodgement requires. GST-registered Geelong sole traders need to lodge BAS quarterly, and the figures need to come from reconciled accounts. If your bank reconciliation is six months behind, your BAS figures will be wrong. Accounting software is only as useful as the discipline behind using it.
How True Tally Supports Geelong Sole Traders with Xero
True Tally is a Registered BAS Agent (26360186) and Xero Certified Advisor based in Geelong. We set up Xero for sole traders, connect your bank feeds, configure your chart of accounts, and show you how to reconcile weekly. Once you're set up, we handle your quarterly BAS lodgement through Xero's direct ATO connection, using BAS Agent extension dates to give you maximum time.
For Geelong tradies, we connect your Xero file to your job management app and set up the integration so invoices flow automatically. For allied health practitioners, we handle Medicare and NDIS reconciliation within Xero. For retail and ecommerce businesses, we integrate your online store and handle the BAS complexity that comes with mixed GST and GST-free product ranges.
We don't lock you into a contract. If your business grows and your needs change, we scale with you. If you decide to manage bookkeeping yourself, we can hand back a clean, well-organised Xero file.
Set Up the Right Accounting Software for Your Geelong Business
True Tally helps Geelong sole traders choose the right platform and get set up properly from day one. We provide Xero setup, bank feed connection, and BAS Agent lodgement. Book a free 30-minute call to discuss your setup.
Book a Free CallFrequently Asked Questions
What is the best accounting software for sole traders in Geelong?
For most Geelong sole traders, Xero Standard ($65/month) is the best all-round choice. It handles GST, BAS lodgement directly to the ATO, bank reconciliation, invoicing, and integrates with the job management apps Geelong tradies use. MYOB is a solid alternative for businesses already established on it. Wave suits pre-GST sole traders with very simple finances. Rounded is a good option for freelancers and service businesses who want a simpler, Australian-built tool.
Does a Geelong sole trader need accounting software?
If you're GST-registered, yes — effectively mandatory. You need to track GST collected and paid, reconcile accounts quarterly, and lodge BAS. Doing this in spreadsheets is error-prone. Even below the GST threshold, accounting software gives your accountant clean data, typically reducing their fee. Most Geelong bookkeepers will only take on clients using cloud-based software like Xero or MYOB.
How much does accounting software cost for a Geelong sole trader?
Xero Standard: $65/month. MYOB Standard: $54/month. Wave: free (limited ATO integration). Rounded: $22/month. Most active GST-registered Geelong sole traders need Xero Standard or MYOB Standard. Annual subscriptions save approximately 20-30%. The cost is fully tax-deductible as a business expense.
Can sole traders lodge BAS directly from Xero in Australia?
Yes. Xero has a direct ATO lodgement connection. Once your Xero file is linked, you can prepare and lodge BAS directly from Xero without logging into the ATO Business Portal separately. Your registered BAS Agent can also lodge on your behalf through Xero. MYOB has the same capability. Wave and Rounded do not offer direct BAS lodgement.
What accounting software do Geelong tradies use?
Most Geelong tradies use Xero, paired with a job management app like ServiceM8 or Tradify. These apps handle quoting, scheduling, and invoicing in the field, then push invoices to Xero automatically. MYOB is also common for established trade businesses. Wave is generally not recommended for tradies due to limited ATO integration and no job management app integrations.